Moneycorp

Moneycorp is a leading high-street brand with expert knowledge of foreign exchange and global market trading. I was asked to re-write over 100,000 words of copy. Phase one meant reducing, repurposing and ensuring the copy was all on brand.

Knowledge is power

Intensive study into technical analysis, support and resistance and Fibonacci analysis commenced. Armed with this knowledge, I wrote 50% less SEO indexed copy in a fresh and website-friendly style. I devised and created a new knowledge centre and glossary - to help people click with trading terminology and processes.

Read what Vatsal Trivedi had to say about my performance.